Animoca Brands and Blockpass forge partnership for a secure Web3


Animoca Brands and Blockpass forge partnership for a secure Web3 Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing.

Blockpass, a provider of compliant identity verification solutions for the Web3 space, and Animoca Brands, a company advancing digital property rights for gaming and the open metaverse, have teamed up to build a safer and more compliant Web3 environment.

This collaboration will leverage Blockpass’ industry-leading KYC/AML SaaS to provide Animoca Brands and select portfolio companies with seamless and cost-effective solutions for user verification. This will ensure stronger regulatory compliance while fostering a safer, user-friendly experience within the burgeoning Web3 and metaverse landscapes.

Through this strategic partnership, Blockpass and Animoca Brands aim to:

Enhance user safety and security

In an era of AI deepfakes and rampant identity fraud, Blockpass’s identity verification solutions play a crucial role in mitigating fraud risks and safeguarding users within the Animoca Brands ecosystem.

Achieve compliance amid growing crypto regulations

In the evolving landscape of crypto regulations, adhering to KYC and AML requirements is essential. Animoca Brands and its participating portfolio companies will be able to operate with greater confidence knowing they are in compliance.

Streamline user onboarding with reusable identity

Blockpass offers a user-friendly verification process that ensures smooth and efficient onboarding. Users can create, store, and manage a secure digital identity, simplifying access to Web3 services and other sectors that are subject to regulation.

Blockpass, renowned as ‘Web3’s OG identity verifier’, has pioneered reusable identities and crypto-native KYC/AML solutions. Its turnkey suite of compliance tools is designed to lower onboarding costs, automate remediation, prove humanity and protect against malicious actors, fraudulent activities, bots, and AI. Businesses can set up services quickly, test them for free, and start verifying users. With around one million verified identity profiles, Blockpass facilitates instant onboarding, and to date over a thousand businesses have taken advantage of this opportunity to benefit from Blockpass’ compliant network.

Animoca Brands is a global leader in gamification and blockchain with a large portfolio of over 400 investments in Web3 projects, and with the mission to advance digital property rights and contribute to building the open metaverse. The company and its various subsidiaries develop and publish blockchain games, traditional games, and other products, many of which are based on popular global brands including The Walking Dead, Power Rangers, MotoGP, and Formula E.

Yat Siu, co-founder and executive chairman of Animoca Brands, said: “One of Animoca Brands’ core philosophies has always been to support and empower mission-aligned builders who believe in the vision of Web3 and the open metaverse to usher in digital property rights for all. We work with Blockpass not only for the breadth of its offerings, but also because Adam and his colleagues are highly committed to the vision of data sovereignty and true digital ownership. This strategic partnership will enable Blockpass to tap into the potential of Animoca Brands’ ecosystem while enhancing our user verification process.”

Adam Vaziri, CEO of Blockpass, said: “Animoca Brands has been an important customer of Blockpass since 2021 and we’re excited to further our relationship.

“This collaboration marks a significant step forward in establishing trust and regulatory compliance in the metaverse. By working together, we can create a safer and more accessible Web3 experience for everyone.”

This partnership marks a significant milestone in the evolution of Web3 and the open metaverse. By prioritizing user safety, regulatory compliance, and user experience, Blockpass and Animoca Brands are paving the way for a more secure and inclusive future for the decentralized world.

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